Why People Start Their Own Business vs Working for Someone Else

I could lose everything I have if I worked for myself! I’m not willing to do that at my age.

It’s way to risky. I see my boss when we have bad months. He’s not happy. I don’t want that for me.

Who would ever buy anything from me? I just don’t have the skills needed to pull it off.

I like my job and the people I work with. I think if I left to do something on my own they would disown me. I see how they bad mouthed a friend of mine who left a few years ago to work for herself. When she failed they ridiculed her. It was really sad.

Of course I’d like to work for myself. Take time off or work when I wanted. I think I’d be way better than my boss. Honestly, I just wouldn’t even know how to really do it.

Can you relate?

Most Americans Want to Start Their Own Business

The thought of working for yourself and wanting to own your own business is a desire of most Americans. Yet upon reflection the “risk, how will this hurt my brain mechanism” pops up in your mind and you dismiss the notion of ever even trying to start your own business.

Why is that?

According to a CNN/Gallup Poll if given a choice of starting their own business or working for someone else, 57% of Americans would opt for the former, while 40% would choose to work for someone else. Among people who are actually employed, the margin in favor of being their own boss is even greater — 61% to 38%.


When the poll is further broken down by age the results are staggering.

by age

Yet I don’t know of one person who doesn’t want more money because it provides them:

  • More choices
  • More security
  • More certainty
  • More ways to help others

By far the two broad categories that people fall into to create income as the poll was taken is:

  • Work for someone else
  • Start your own business

Most people opt for the first option and work for someone else even though they would rather start  their own business. In fact about 95% that work in the US work for someone else. The other 5% work for them self in their own business. Here’s how that shakes out.

  • 19 out of 20 work for someone else
  • 1 out of 20 work for themself
  • Here’s what that looks like: X X X X X X X X X X X X X X X X X X X S

Why People Would Rather Work for Someone Else

Because 95% work for someone else it sets a “cultural” standard that is hard to break free from. Your parents probably worked for someone else and taught you to “get a good education” and “get a good JOB” and then after 40 years you’ll have a pension. That’s part of this norm.

Colleges, universities and vocational schools teach this also. They have to if you think about it. If people went to work for them self instead of going to college and get a job, the colleges would lose income. Did you know that most business classes are taught by professors who have never ran their own business? Most of their business knowledge they got out of book or researching how an entrepreneur did it.

As I think back on the professors I had in college, they really didn’t teach me anything that I really needed to know to run the several businesses I’ve owned. They never taught me courage. They never taught me how to persevere in the face of trials and adversity. They never taught me how to have a big dream and vision and to go for it. All the book learning I’ve rarely used.

Is Being an Employee Just Voluntary Servitude?

The truth is to really gain financial and time choices you have to work for yourself for one reason;

Gain control.

If you voluntarily submit to being controlled by a boss in exchange for a guaranteed amount of pay you’ll never truly be free.

In fact in corporate America today it pays to learn corporate politics instead of being skillful. The politics keep the boss happy. Have you ever experienced a fellow coworker who was an expert at brown nosing because they really sucked at their job?

If you’re looking for more financial choices there is really only a few ways to do it.

If you’re looking for more “money” in the job world you’ll only be able to do that in a few ways:

  • You have to earn more per hour,
  • You have to work more hours (or get second and third jobs),
  • You have to leave your employment and go to another job to get a pay raise.
  • (you have no control in each of these three)

In each of these you really don’t add financial and time/freedom choices. You actually reduce them because you are spending time away from the things you want to spend more time doing. While you may have more “money” you don’t have more choices.

What’s Holding Most People Back?

Most people have within their soul what it takes to start their own business. It really is unlocking that within them:

It takes an independent and courageous attitude.

It takes a different attitude to start your own business. The biggest attitude of those that break free of the voluntary servitude and start their own business can be summed up as follows:

Self worth.

A person that starts their own business usually [not always though] believes they are enough. They don’t need the kudos of others to gain a measure of self worth. They give kudos to them self and feels okay being alone. They like them self and don’t care what other people say about them. They feel good about them self. Many have great self love and compassion for others.

They are comfortable being independent. Doing it their way in spite of the spears and arrows that will be shot at them from others who are insecure. The people that throw darts don’t like anyone to threaten their way of life of being mediocre and part of the norm.

People that start their own business don’t like running with the herd and accepting the herd’s belief that it is safer being in the niche even though the herd is actually run by those leaders outside the herd.

One of the most courageous acts a person will ever do is just being who they really are. Courage to be authentic. Courage to act and not be acted upon.

I coach people who work for others and business owners and this attitude of self worth always seems to be a delineating difference. I’m not amazed anymore of the shame people carry. Once the shame is identified then the flood gates open to personal self worth and breakthroughs in peace and performance.

The great story here is that EVERYONE can learn to have self worth. It’s within every person.


A Mythical Business in Easy Land

Once upon a time in Easy Land a family that never cared what other people thought came up with an idea. They were all sitting around a table and Mr. Easy asked his smart kids a question, “Would you rather have 10,000 sources of income that paid you $1 per month or one source of income that paid you $10,000 per month?” Connect Shun, the oldest child quickly did the math and declared, “They both are the same amount of cash!” But his wise older sister, Faith Full,  declared to her brother, “While its the same amount of cash, they are not the same. There is one major difference.”

Dad was proud of Faith for making that discovery.

“What’s the difference dad?”, asked Connect.

“Oh, come on, dad taught us this in home school in our economic and investing class!” declared Faith.

“The difference son is in one of the most important variables that will protect you from the evil Mr. Loss.” dad said.

ConnecDiversivicationt thought about what dad taught them about warding off risk and being more secure in up and down times. Then he realized the difference as he slapped his forehead, “How could I have overlooked the obvious, one has more risk. While most people will opt for the one source of income because it’s easier, the better choice and the one most people will avoid but really wise people will accept, is  multiple sources of income are less risky.”

The Business They Created

This was no ordinary family. They could easily be Wall St. wizards and could teach at Harvard and Stanford but they choose to just do it their way. They first looked at what they wanted in a business.

  • No boss
  • No commute to work
  • No alarm clock
  • No employees
  • No politics (brown nosers will fail in this business)
  • No compromises
  • No discrimination (to much of that in today’s world)
  • No educational requirements (this will allow anyone to succeed)

Then some really positive attributes:

  • Something positive
  • Great products and services (they wanted to make customers happy and add value to their life)
  • Unlimited income potential (less risky too because you have lots of sources of income)
  • Mail box money (money came to them and all they had to do was walk to the mail box and get their check)
  • Enjoy the people they work with (life’s to short for stress!)
  • Time freedom (they didn’t want income to be tied to hours worked)
  • Something meaningful (like their friend Michael in helping others be the Champion of the Child Inside Them)
  • Personal growth (if you’re not growing you’re shrinking)
  • Lots of perks (like free trips and prizes)
  • International (they loved 13 countries the best and wanted to help people in each of them)
  • Contribution to worthy causes
  • Low risk (dad was smart, 10,000 sources of income is less risky than one source of income)
  • Low start-up costs (this would help so many people who are suffering in today’s economy)
  • Tax benefits (get a write-off to eat your overhead and drive a nice car, not to mention stay in cool hotels when they traveled)
  • Fun!

Yes I would do this!


The market they choose to tap into was health and wellness. Everyone wants better health! That would mean every person in the world would be a potential customer! They saw a big need to help others lose weight. They discovered that 80% of everyone in the world is overweight. Being overweight causes physical and emotional problems. By helping people eat right and lose weight they would be doing a valuable service. The doctors and drug companies will fight them but they didn’t care. Remember they don’t care what people think about them.

People are aging too. They knew that there are lots of people called Baby Boomers who are turning age 65 at a rate of 10,000 per day for the next 20 years and are looking to improve the quality of their life.

Because this family loves to help others they also realized that they wanted to help others earn as much money as them and they wanted to create a way that they could all work together to have lots of fun and make a lots of money.

They then created the business. They needed a name. Dad liked the idea of having a “Balanced Life” so he researched that term and discovered a name in Latin that means that. This is the name they would choose to use.

They went out and found the brightest minds to help them. They discovered one of the most unique minds to help develop products that would be “no compromise” and really work to deliver minerals, botanicals, herbs, amino and fatty acids. Plus he was so talented  and discovered that all the pesticides, antibiotic and steroids were getting into our bodies and causing major health challenges. He found a way using nutrition to get rid of all the harmful substances and lose weight and increase energy off the charts! Probably his finest work of art was discovering how to support telomeres, the key to healthy aging!

Then in March of 2002 they launched their company! In their first year (9 months) they did $30 million in sales! The solutions were a hit and were transforming lives! Today they have blessed the lives of millions of people. In 2016 the company will top one billion in annual sales! Thousands are joining daily to receive the benefit of Mr. Easy’s ideas and service.

Confidence is a good thing

The best part is the financial security so many people have enjoyed that they have locked arms with! In their short 14 year life they have helped over 180 people earn over a million dollars and over 400 people earn over $100,000 per year!

What People Have to Learn to Tap Into Their Wealth

There are some keys to success that must me learned in order to succeed.

  1. Your wealth resides in other people. You have to create more value for them than they are willing to pay for it. The more people that you can help gain better health or earn more money, the more your dreams will come true.
  2. You have to enjoy helping people
  3. You have to be willing to talk to people and share your results and the results of others
  4. You have to be willing to commit to your own personal growth
  5. You have to realize that everyone you talk to is just an experience because most will tell you they are not interested (these people are the ones who don’t understand risk like Connect and Faith do. They look for the one source of income and whine and cry when they lose it. And instead of learning from the painful experience and doing something better, they’ll go find another one source of income and do it all over again expecting a different results. Sad thing too, their health is poor because they are more than likely over fat and need to lose it but won’t do anything about changing it.)
  6. You have to be willing to consistently work at this 7-10 hours per week for at least 3 years before you are able to quit your one source of income and free up 40 hours or more per week to really enjoy time freedom
  7. Being energetic is a must (the products will help create that)
  8. Learn to believe in yourself and like Mr. Easy and his family, not care about what others think. You’ll have to learn to give up a temporary loss of social acceptance by ignorant people.

God bless you.