Are You Racing to the Bottom?

By Seth Godin (Go to his blog to read the post)

Shameless vs. shameful

There aren’t many fundamental human emotions, and shame is certainly one of them.

Shame is usually caused by a collision between our behavior and our culture. Society uses shame to enforce norms and set standards. When you’re alone in the forest, there’s not a lot of shame.

Too often, marketers, politicians and others with money and power use shame as a cudgel, as a harsh tool to gain control. And it’s usually directed at those least able to thrive in the face of this sort of onslaught.

I’m not sure we’d want to live in a culture where shameful behavior is completely accepted, where sociopaths and selfish short-term people abuse our trust.

At the same time, I think we need to be really clear about the difference between shameful behavior and shaming a person.

_shutterstock_648807352Shaming a person is a senseless shortcut. When we say to someone, “you’re never going to amount to anything,” when we act like we want to lock them up and throw away the key, when we conflate the behavior with the human–we’ve hurt everyone. We’ve killed dreams, eliminated possibility and broken any chance for a connection.

The alternative is to be really clear about which behavior crossed the line. To correct that behavior at the very same time we open the door for our fellow citizen to become the sort of person we’d like to engage with.

“How dare you,” is a fine way to establish that people like us don’t do things like that. It is a norm-setting device, a clear indication that certain behaviors aren’t welcome and demand an explanation.

shamingAs the media available to each of us turns just about every interaction into a worldwide,hyper-competitive conflict, there’s way too much shameless posturing and division. If you want to “win” in social media or politics, you’re no longer trying to be the class clown among twenty high school students, you’re racing to the bottom among a hundred million teenagers or candidates. Multiply that by every endeavor and you can see why there’s so much shameless posturing.

Racing to the top is far preferable. Because the problem with a race to the bottom is you might win. Or come in second, which is even worse.

DETOX by Cleansing & Fasting

I started to detox my body in 2006 by cleansing and fasting. I’ve been doing this for 12 years. It’s become a habit and I feel way better than at any time in my life.

In the short video, I go into some detail about how to both cleanse and fast. Below the video, I recommend a product and protocol.


Do you suffer from brain fog, tiredness or no pep in your life?

Did you know that environmental toxins find there way into your body from the food you eat (pesticides, antibiotics, and hormones), the water you drink and bathe

What’s the Best Income Earning Opportunity for Women Today?

Women have more options than ever before to earn income. While comparison pay with men still lags behind, our economy is forgiving and there are new innovating ways for women to earn more than men.

What profession has 5.3 million people (at the end of 2016) who are actively building income for themselves and 74% are women? The largest age segment in this innovated profession is between 35-44 (26%). The age segment that is catching up and the fastest growing is between 25-34.


My Experience With This Profession

When I was in high school I really didn’t have a clue what I wanted to do. My dad was a plumber and his dad before him. My dad did teach me how to use my hands and I’m forever grateful for that. He said there were only three things I needed to know to become a plumber; “Poop rolls downhill, the boss is an SOB, and payday is Friday.”

The Evolved Economy; a new way to look at YOUR future

FB-Pic-TempletI hear the economy is bad. Why is the stock market going up?

Why is my economy bad? I went to school. Got a job. Left my job. Got another job. Left my job. Got another job. Got laid off. Working two part time jobs. That sucks. It’s reality.

Gads! It’s an uphill battle. There is loads of unemployment, jobs that don’t pay very well and no money to borrow to start your own business.

I’ve seen first hand how the economy has evolved since I started out in a career as a CPA in 1978. I want to share some insights that may help you.

It’s not really all that bad. You’ll have to change in order to improve. Let’s look at ways to improve your future.

There are 4 primary ways to make money:

  1. You can work for someone else (employee).
  2. You can work for yourself (solo entrepreneur).
  3. You can work like a big business (leverage assets and people), or
  4. You can own assets that make you money (investor).

Let’s explore each of the four categories and how to make more money:

  1. EMPLOYEE It will be the most challenging to actually make more while working for someone else. When I say more, I mean the type of money that will pay for your big dreams. But it can be done. First, you have to be better than those you work with. You’ll have to improve your skills and be so valuable to your employer that you’ll get paid more. Second, you can work more hours.  However in the new Evolved Economy employers will begin to pay you based on the value you deliver and not on how long you work.  Therefore working more hours may actually not earn you more money. In the new Evolved Economy employers that pay you based on the value you deliver still have their own bottom lines and if you start to deliver more value the employer will only pay you more once or twice at the higher rate. Then they will reset your value standard because they will see that you are costing them more. While they want to keep you, they realize that they probably can find another you for less. Plus with so much unemployment, there are a lot more people to choose from. They will let you go and find someone else. I left this category because of these reasons. I was valuable but no employer was going to pay me what I was really worth. Plus I enjoy freedom to much and hated the Sunday night knot in my stomach to stay as an employee.
  2. SOLO ENTREPRENEUR You can make more by owning your own business. The reason you can make more is because you are taking more risk. You’ve heard of the risk/reward factor? The more risk you take the greater the reward. I actually think this is a much better way than number one. I owned two of my own businesses. I did earn more but I didn’t have more time to enjoy it. I actually had less time. I had payroll to make and employee relations to deal with. I was placed doing things I was not good at like looking at details. I was good in front of clients but I had to do everything else too like paying bills, marketing and advertising. If you are really good at your skills then this way is better than being an employee. Yet, you are NOW in the Evolved Economy and this way is being phased out. More on the Evolved Economy later.
  3. BIG BUSINESS; LEVERAGE ASSETS AND PEOPLE Being in the big business setting is where it’s at! This is where you create leverage; you get paid on how much other people produce. Instead of you working longer you work smarter. The cool part of this structure is that there are models set up to slot you in the exact same position as the CEO at the top all the while you’re still working for someone else. How cool is that? In your spare time you start working like a CEO to create leverage. This is really a great opportunity in the Evolved Economy.
  4. INVESTOR Finally you can invest in assets that make you money like real estate, stock market, bonds or other entrepreneur’s concepts in the Evolved Economy.

After you read this you may be disappointed that I didn’t give you some earth shattering information that you could really use. I’m not done yet. You have to understand what the Evolved Economy is. In fact if you’re reading this from your smart phone you’re a part of the Evolved Economy.

You really have two choices. You can sit back and pray to survive in the new Evolved Economy, keeping your head in the sand and being controlled by others while working in the Traditional Economy. Or you can be wise and get over the fact that the world has changed.  The Evolved Economy  doesn’t care you worked for 28 years and have no pension.

For me, I’d rather benefit from participating as an owner in the Evolved Economy instead of as an employee/consumer.

I hope you feel a sense of urgency. I know I did and now I’m fully engaged and a part of the Evolved Economy, I’m not only surviving, I’m thriving! I believe you can too.

Oh yea, why is the stock market going up in a bad economy? I’ll write more about that soon. For now its going up because some people’s economy is rocking and they have earnings. Earnings drive the stock market. Earnings will drive your future too.